RBC MyAdvisor
Dreams Become Reality
Most people don’t dream in spreadsheets. They dream in milestones. A wedding. A first home. A retirement party with friends, family, and a speech from that one co-worker that runs just a little too long.
We turned a simple UX feature into something more human: a dial that shows your dreams inching closer to 100%. Each spot zoomed in on one major life goal and made it feel real, even before it happened.
The end result? A series of quietly hopeful snapshots that made financial planning feel less like a chore and more like a sneak peek at your future.